Israeli-based Woojer designs and sells specialty products: haptic feedback devices that enhance the feeling of sound for gamers, athletes, yoga warriors, and film buffs alike. For the launch of their third-generation products, they needed someone who could build 3D version of products that didn’t yet exist and produce video and other assets for a launch video and web experience that they were still busy defining.
Working with a mixture of product schematics, CAD files, and photos from their manufacturing partner in China, we created hi-resolution 3D models of both their Vest and Strap products. As the physical devices, materials, and finishes evolved, we updated the models and continued to prep looping animations and stills renders for their launch website. We also built a launch video that revealed the latest versions of their flagship devices.
Co-Founder & CEO: Kfir Bar-Levav, Head of Creative: Dror Denishman.Produced by Masters & Savant, Director: Sean Frawley, Executive Producer: Roger Smythe, Producer: Alise Antrobus, Creative Director: Chris Lockhart, Animators: Sean Frawley, Nicolas Janse van Rensburg, Gerbrand Nel, Adrian Bergoff, Editor: Chris Lockhart.